The Colorado market for electric vehicles (EVs) has grown from 20 vehicles in 2011 to more than 3,100 in early 2014. In order to advance continued growth of EVs in Colorado, there are a number of market barriers that must be addressed through strategic policy and programmatic solutions. Some basic obstacles that the EV market faces include driver concerns related to vehicle range, convenience of charging, up-front higher costs, and performance. Consumers are also apprehensive about the availability of charging stations, including the number of publicly accessible locations, the availability of charging opportunities at their places of work, and a lack of EV fast-charging stations that can enable them to drive across Colorado using interstate highways.
